Influencer Marketing
SMART CAMERA TECHNOLOGY BRAND
A leading Smart Camera Technology brand, asked us to help drive awareness of their new indoor camera line for the holiday season. Our team worked with influencers to create highly engaging, relatable content. As a result, the campaign drove a whopping 9% engagement rate, which handily beat TikTok’s average engagement rate of 4.07% by views.
Key Stats:
Reach: 8.3M
Impressions: 927K
Video Views: 597K
Engagements: 76K
Posts: 18
Creators: 32
Pieces of Unique Content: 43
CPM: $3.35
CPE: $0.04
ENGAGEMENT RATE: 9.2%