Influencer Marketing

SMART CAMERA TECHNOLOGY BRAND

A leading Smart Camera Technology brand, asked us to help drive awareness of their new indoor camera line for the holiday season. Our team worked with influencers to create highly engaging, relatable content. As a result, the campaign drove a whopping 9% engagement rate, which handily beat TikTok’s average engagement rate of 4.07% by views.

Key Stats:

  • Reach: 8.3M

  • Impressions: 927K

  • Video Views: 597K

  • Engagements: 76K

  • Posts: 18

  • Creators: 32

  • Pieces of Unique Content: 43

  • CPM: $3.35

  • CPE: $0.04

  • ENGAGEMENT RATE: 9.2%