FUTURE-PROOF YOUR BRAND

FUTURE-PROOF YOUR BRAND

Ready for a cohesive brand vision and in-depth marketing strategy? Meet our latest service:

Introducing:

PEREGRINE™
It’s a comprehensive roadmap for your brand expression and marketing, designed to future-proof your brand.

Empower your team and give them the tools to grow your business.

WHAT’S INCLUDED:

BRAND Strategy + Analysis

  1. Comprehensive Brand Audit Report

  2. Market & Competitive Analysis

  3. Customer Research Findings

  4. Brand Strategy Playbook

  5. Implementation Roadmap

  6. Executive Summary Presentation

BRAND Positioning + Refinement

  1. Brand Positioning Mapping + Narrative

  2. Messaging Framework Document

  3. Brand Story Guide

  4. Implementation Playbook

  5. Research Summary Report

BRAND Core + Identity Design

  1. Brand Foundation Document

  2. Complete Logo and Icon System

  3. Visual Identity System

  4. Comprehensive Brand Guidelines

  5. Digital Asset Package

  6. Comprehensive Brand Guidelines with Implementation Guide

GO TO MARKET Analysis

  1. Deep-dive into the competitive landscape and gather estimates of market size along with category trends.

  2. Exploration and analysis of marketing and brand activity among key competitors.

  3. Overall SWOT analysis of your brand and business

  4. Suggested Implementation Guide

BIG IDEA Campaign Concept

  1. A “Big Idea” Brand Campaign Concept that will communicate the brand's core values, vision, or purpose in a way that resonates deeply with the key buying audiences

  2. Designed to foster an emotional connection between the brand and consumers, with the goal of transcending traditional advertising boundaries

  3. Creative concept, messaging, and cross-platform strategy

MARKETING Strategy + Plan

  1. Situation Analysis Report

  2. Marketing Strategy Document

  3. 12-Month Marketing Plan with Campaign Calendar

  4. Budget Allocation Model

  5. Implementation Guide

  6. Measurement Framework

  7. Executive Summary

PUBLIC RELATIONS Strategy + Messaging

  1. PR Strategy Document

  2. PR Messaging Playbook

  3. 12-Month PR Calendar

  4. Crisis Communications Framework

  5. Media Relations Toolkit

BECOME RELEVANT TO YOUR CONSUMERS

Founder/CEO

Boston, Massachusetts

“I can’t say enough about how great it is to work with Jen.

With the ability to think critically about branding/ creative, a strong understanding of marketing, and consistent reliability …she is a trusted and valued colleague.”

CMO

Boston, Massachusetts

“Where do I begin?

Jen is an incredible marketing and creative leader.

She’s a visionary who thinks outside the box to problem solve and drive results under pressure.”

Choose the service level

that’s right for

your organization.

We’re committed to transparent pricing and clarity of deliverables - no surprises.

Tier 1

PEREGRINE ™

  • BRAND Strategy + Analysis

  • BRAND Positioning + Refinement

  • BRAND Core + Identity Design

3 months / $25,000

Tier 2

PEREGRINE™ PLUS

  • BRAND Strategy + Analysis

  • BRAND Positioning + Refinement

  • BRAND Core + Identity Design

  • GO-TO-MARKET Analysis

  • MARKETING Strategy + Plan

  • PR Messaging + Strategy

  • BIG IDEA Brand Campaign Concept

3 months / $35,000

Tier 3

PEREGRINE™ APEX

  • BRAND Strategy + Analysis

  • BRAND Positioning + Refinement

  • BRAND Core + Identity Design

  • GO-TO-MARKET Analysis

  • MARKETING Strategy + Plan

  • PR Messaging + Strategy

  • BIG IDEA Brand Campaign Concept

  • EXECUTION: 2-day Training with your Leadership, Marketing + Brand Teams

    4 months / $45,000

PEREGRINE™ IS IDEAL FOR DTC BRANDS WHO:

  • Aren’t waiting around to “go viral” or rely on organic growth which may or may not arrive

  • Need a modern, multi-channel approach but aren’t sure what the best strategy is or how to execute

  • Want to stop losing money via the ever increasing costs of customer acquisition

  • Brand Strategy and Design

  • Brand Strategy, Positioning, + Identity Design

  • Brand Photography + Video

  • Public Relations

  • Public Relations

  • Brand Event Design + Management

  • Brand Event Design + Management

  • Brand Photography + Video

  • Brand Identity Design

  • Trade Show + Conference Experience Design

  • Brand Photography + Video

  • Ecommerce Website Design

  • Brand Strategy + Identity Design

  • Brand Strategy + Positioning

  • Packaging Design

  • Ecommerce Website Design

  • OTT/OOH Design + Media Buying

GET STARTED

GET STARTED