Brand Strategy Workbook
Description
- Define the emotional connection you want to have with your consumer;
- Define your unique Brand PODs (points of difference) vs your competitors;
- Understand the marketing landscape and where your Brand fits in;
- Define your Brand’s Values: your Character, Community, and Culture;
- Define your Target Consumer Personas;
- Develop a unique Brand Ethos Statement.
Features
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Talk about your brand
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Talk about your brand
FREQUENTLY ASKED QUESTIONS
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